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Ed Lee cites a recent PR Week (UK) magazine article that suggests that younger PR professionals are moving to the client side believing that in-house PR is not as demanding or exhausting as agency life. This warrants further discussion so we’ll aim for IPR #27.
I’ve also heard that in-house tends to pay a lot more.
There’s no way for me to know if that’s true first-hand, but it’s something I’ve heard.