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In this week’s episode of Inside PR, David and Terry have a lot to talk about. They welcome a number of comments, and discuss the importance of understanding how PR fits into the bigger picture of business.

Show Notes

00:30 David introduces the show.

01:30 Very special announcement: Terry’s novel, The Best Laid Plans, is available for sale. Pick it up at Amazon.com or Chapters-Indigo. For more info, visit Terry’s website.

02:45 David and Terry mention the Vancouver Third Tuesday event.

05:30 The first comment comes from a journalism student at Humber College.

10:00 Donna Papacosta writes in a comment

11:30 Sallie Goetsch writes a comment on the blog

13:00 Brian Blank writes in with some knowledge

14:15 Kyle Whitehead from Lethbridge College in Lethbridge, Alberta sends in an audio comment about post-PR graduate work.

18:25 Diane Hodges writes in with a comment about the importance of understanding business for PR professionals. This leads to this week’s main topic for discussion.

31:00 Inside PRoper English: raise up and lower down

31:45 Fans of Inside PR group on Facebook. Click here to join the group on Facebook.

Music: our theme music is Streetwalker by CJacks, and is from the Podsafe Music Network; Roger Dey is our announcer.