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This week on Inside PR, Martin, Joe and Gini keep it short and sweet and discuss pitches and tweets.
0:28 Martin opens the show.
3:25 Martin shares a listener “comment” with us.
4:45 Joe tells us a little more about the pitch.
8:41 Joe brings up another point in the pitch and wonders if we should follow up with reporters to find out why they’re not interested.
10:34 Martin introduces the next topic: To tweet or not to tweet on behalf of clients? That is the question.
11:18 Martin shares his agency’s policy about tweeting.
16:20 Martin closes the show.
Our theme music was created by Damon de Szegheo; Roger Dey is our announcer.
This week’s episode was produced by Yasmine Kashefi.
Rather than having the client phone media directly, perhaps a more favorable approach might be to work with the client to draft an introductory email that they can send out to targeted media while copying copying the corresponding PR contact on the account. In the email the client can inform the media contact that he/she can direct any questions or requests to the CC’d PR representative. Thoughts?
Hi, I wanted to listen to 28th July Episode but it doesn’t appear in iTunes (in the Netherlands) or on this site. Something went wrong with the feed perhaps?
Hi Jos, Yes, we failed to press the “publish” button on the July 28 episode. But it’s up now. So, you should be able to listen to it. Sorry about the delay.