Martin Waxman, Gini Dietrich and Joseph Thornley got busy this year at the PRSA Silver Anvil Awards. They, well, Gini, caught up with award winners and finalists to find out what made their campaigns and initiatives successful.

Here are some of those interviews, enjoy!

PRSA 2012 Silver Anvil Awards: Home is Where the GIFT Is

PRSA 2012 Silver Anvil Awards: Centennial Celebration of Service

PRSA 2012 Silver Anvil Awards: The Power of the Purple Purse: Talking About Domestic Violence

PRSA 2012 Silver Anvil Awards: Oink Outings: Bringing Moms to the Farm

PRSA 2012 Silver Anvil Awards: Helping Pets Win a Losing Battle

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