Inside PR #149 – Wednesday, February 4, 2009

• • Agency Life, Comments, Inside PR, Podcamp Toronto, PR, Show Notes, social media

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Comments? Send us an email or an audio comment to [email protected], visit the Inside PR Blubrry site, or leave us a comment on the Inside PR show blog.

This week on Inside PR Terry Fallis, David Jones and Martin Waxman discuss Todd Defren‘s post “Don’t Fire Your Agency for Performance (Before Reading This)” and welcome a comment from Sheldon Levine.

00:28 Dave opens the show.

01:09 Dave mentions that Third Tuesday Toronto is taking place on Tuesday February 17. The guest speaker is Carol Leaman, the CEO of AideRSS, the company behind PostRank.

02:18 Dave mentions that Leona Hobbs, who formally worked at Tucows, has accepted a position at Social Media Group as Director of Communications.

03:15 Terry introduces a comment from Sheldon Levine, a student at Seneca College, on IPR #147.

05:05 Terry notes that they will be doing a live recording of Inside PR at Podcamp Toronto which is taking place Feb 21st and 22nd at Ryerson University.

07:58 Martin mentions that he is the APR co-chair for Toronto.

09:05 Martin introduces the topic of discussion: Todd Defren‘s post “Don’t Fire Your Agency for Performance (Before Reading This)“.

20:22 Dave mentions some ways to make sure the agency/team is performing up to expectations.

23:00 Terry mentions the importance of checking in with your clients.

28:53 Terry closes the show.

Our theme music is Streetwalker by Cjacks and is courtesy of the Podsafe Music Network; Roger Dey is our announcer.

This week’s episode was produced by Janna Guberman.

Inside PR #148 – Wednesday, January 28, 2009

• • Agency Life, Comments, Inside PR, measurement, Media relations, New Business Development, Podcamp Toronto, PR, Show Notes, social media, Uncategorized

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Comments? Send us an email or an audio comment to [email protected], visit the Inside PR Blubrry site, or leave us a comment on the Inside PR show blog.

This week on Inside PR Terry Fallis and Martin Waxman discuss the social media efforts of the Globe and Mail in light of the unveiling of the federal budget and welcome comments from Jody Koehler and Erick Bauer.

00:26 Terry opens the show

01:24 Terry notes that Guy Skipworth has started a blog called “The Big Canadian Picture”.

01:40 Martin mentions that his business partner, Louise Armstrong, who is a certified etiquette expert has launched a blog called “A Call for Class”  which deals with etiquette in communications and in your everyday business life.

02:33 Martin explains that Louise is certified by the Protocol school of Washington.

04:49 Terry mentions that Podcamp Toronto is coming up on Feb 21st and 22nd at Ryerson University and that Inside PR will be doing another live recording there.

05:57 Terry mentions that Donna Papacosta of Trafcom news podcast left a comment.

06:41 Terry reads a comment left by Jody Koehler in Holland.

07:43 Martin introduces a question from Erick Bauer about how to go about building a social network as a student while still respecting the busy schedules of the professionals you’re approaching.

08:56 Martin says, as Joe Thornley mentioned at Talk is Cheap, one thing to do is engage them in the social media space, for example, commenting on their blog.

10:04 Terry discusses engaging in the social media space, but also the importance of meeting them face to face.

12:37 Terry introduces the major topic for the show: The social media efforts of the Globe and Mail in light of the unveiling of the federal budget.

24:28 Terry closes the show.

Our theme music is Streetwalker by Cjacks and is courtesy of the Podsafe Music Network; Roger Dey is our announcer.

This week’s episode was produced by Janna Guberman.

Inside PR #98 – Tuesday, February 12, 2008

• • Agency Life, Inside PR, Podcamp Toronto, PR, Show Notes

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Comments? Send us an email at [email protected], call us on the comment line at 206-600-4741, visit the Inside PR Blubrry site, or leave us a comment on the Inside PR show blog.

This week on Inside PR, Terry and Dave welcome a comment from new listener James McNally regarding ethics in PR and discuss what kind of education PR firms are looking for.

Show Notes

00:26 Dave introduces the show.

00:59 Podcamp Toronto promo.

02:20 Announcement: Dave talks about Dave Forde‘s new blog PR in Canada which launched this week. New contributors are welcomed and wanted.

03:47 Terry and Dave discuss the 100th episode of Inside PR set to air February 26, 2008.

08:35 Terry tells us about his trip to Las Vegas.

09:28 An email comment from James McNally about ethics in PR.

10:57 Topic of discussion 1: Ethics in PR.

Terry and Dave revisit experiences in the past involving ethical decisions in the past and reference Astroturfing, “Clean Coal” and Thank you for smoking by Christopher Buckley (the book and the film.)

20:45 Topic of discussion 2: What education are PR firms looking for?

In the style of Inside the Actors Studio, Dave asks Terry a series of questions as he recalled them from the two students of PR who had left comments earlier in the week.

33:31 Inside PRoper English: The redundancy of “advance forward”.

35:55 Terry wraps up the show.

Our theme music is Streetwalker by CJacks, and is courtesy of the Podsafe music network; Roger Dey is our announcer.

Inside PR #96 – Tuesday, January 29, 2008

• • Comments, Inside PR, measurement, Podcamp Toronto, PR, Show Notes

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Comments? Send us an email at [email protected], call us on the comment line at 206-600-4741, visit the Inside PR Blubrry site, or leave us a comment on the Inside PR blog.

This week on Inside PR, Terry and David take a cue from Michael Netzley’s comment and discuss what Cicero meant by ‘eloquence’.

Show Notes

00:30 Dave introduces the show.

00:55 Podcamp Toronto 2008 promo.

02:38 Audio comment from Deborah Zanke from Message Communications on measurement.

06:27 Terry and Dave receive a comment on their blog from Bob Crawshaw.

07:21 Michael Allison sent Dave a Twitter message to ask what he and Terry think about the effects that a downturn in the US economy might have on the practice of public relations.

11:03 Dave announces some breaking news.

13:08 Alan Fryer from CTV and W-5 sends in an audio comment about his move to the Dark Side.

15:39 Michael Netzley sends in the latest installment of Communications Through the Ages: Cicero.

20:51 Dave and Terry discuss Cicero and ‘eloquence’ as their main topic of discussion.

27:42 Inside PRoper English: Josh Turner calls in to ask about Terry and Dave’s least favourite business jargon. Terry still dislikes ‘impactful’.

32:03 Terry signs off.

Music: our theme music is Streetwalker by CJacks, and is from the Podsafe Music Network; Roger Dey is our announcer.

Inside PR #95 – Tuesday, January 22, 2008

• • Inside PR, measurement, Podcamp Toronto, PR, Show Notes

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Comments? Send us an email at [email protected], call us on the comment line at 206-600-4741, visit the Inside PR Blubrry site, or leave us a comment on the Inside PR show blog.

This week on Inside PR, Terry and Dave continue the discussion on measurement and public relations and stakeholder relations in particular. 

Show Notes

00:30 Terry introduces the show.

00:58 Podcamp Toronto Promo.

03:38 The Blogger Team WON Test the Nation, but Dave isn’t completely satisfied with his score.

06:00 A thank you to Michael Netzley and Sallie Goetsch (rhymes with sketch) for their scholarly debate about Aristotle in the comments section of last week’s podcast on the Inside PR show blog.

07:27 A comment from Doug Haslam about measurement.

13:28 Another perspective on measurement in a comment from Alan Chumley.

18:39 Terry and David revisit measurement and stakeholder relations.

27:38 Inside PRoper English suggestion sent in via audio comment from Jay Moonah: ‘everyday’ vs ‘every day’.

30:53 Dave wraps up the show.

 

Our theme music is Streetwalker by CJacks, and is from the Podsafe Music Network; Roger Dey is our announcer.